Jenny Graham and Mark Beaumont riding the Yorkshire Trail

Human powered adventures

By Kenny Stocker

Your journey is just as important as your destination. That's why we've dedicated ourselves to creating equipment that enables and enhances self-supported travel in the great outdoors. Whether you're cycling through rolling hills, trekking across rugged terrain, or paddling around the coastline, we're committed to providing gear that not only gets you there but makes the journey unforgettable.

Our early journeys start on four limbs, but it is not long before we realise there are better ways to get around. We are soon bounding around on two feet, our world expands as our physical limits are lifted.

But even this is not enough for our creative and curious minds. Our appetite for adventure drives us towards new forms of travel, new ways to experience this blue earth of ours.

We design equipment to assist your self-supported travel. Our approach is rooted in the experience of motion itself, remember the journey being as important as the destination?

We try to understand what it is that makes movement so addictive. We spend hours talking to cyclists, hikers, runners, and paddlers, understanding their challenges, desires, and dreams. This valuable input shapes our design philosophy, leading to products that are not just functional, but truly elevate the outdoor experience.

Let's start with the obvious - our bikes. We believe that a great bike should be versatile, durable, and most importantly, fun to ride. Our range of bikes caters to various disciplines, from gravel grinding to bikepacking to trail riding. We've focused on creating frames that are lightweight yet strong, capable of handling the rigours of off-road riding while still being efficient on tarmac. Our geometry is designed to provide stability and comfort for long days in the saddle, whether you're embarking on a multi-day bikepacking trip or a quick after-work trail session.

But we know that a bike is only as good as its components. That's why we carefully select every part that goes into our builds, and then we build them ourselves. From the drivetrain to the wheels to the cockpit, each component is chosen for its reliability, performance, and value.

We believe that high-quality bikes shouldn't be out of reach, so we've worked hard to create bikes that offer premium performance at accessible price points.

Moving from two wheels to two feet, yes sometimes we need a bit of propulsion ourselves, our trekking poles have become a favourite among hikers and trail runners. We've developed poles that are lightweight yet strong, collapsible for easy storage, and ergonomically designed for comfort during long treks. Our innovative locking mechanisms ensure that the poles stay at your desired length, providing reliable support whether you're ascending a steep mountain trail, navigating a rocky riverbed or pitching a tarp tent.

If you prefer to explore on water, our canoes and paddle boards are designed to provide stable, enjoyable experiences on the water.

Our canoe is crafted to balance speed and stability, making it suitable for both leisurely paddles and more adventurous river trips. It is lightweight enough for easy portaging, and thanks to its advanced inflatable drop-stitch technology can be stored away in your house.

Our stand-up paddle boards, or SUPs, are versatile platforms for exploring lakes, rivers, and even coastal waters. We've developed inflatable boards with drop-stitch technology to make them incredibly portable, allowing you to reach remote water bodies that might be inaccessible with a traditional rigid board. Our SUPs offer great performance if you are looking to cover long distances or chill out on the river.

We're committed to breaking down barriers to outdoor adventure and building a strong, supportive outdoor community. Through our foundation, we support grassroots projects that help people access and enjoy the outdoors. We believe that everyone should have the opportunity to experience the joy of self-supported travel in nature, regardless of background or circumstances. We also run skills workshops from our stores and our own Big Shakeout festival, helping people gain the confidence and knowledge they need to embark on self-supported adventures.

Whether you're planning your first bike tour, a challenging mountain trek, or a serene paddle on a local lake, we are here to support your adventure with thoughtfully designed, sustainably produced equipment. Because we believe that the right gear doesn't just move you physically – it moves you emotionally.

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