Sponsorship and Marketing

Go Nice Places, Do Good Things 

We've been helping people go nice places and do good things since the early days. From mountain adventures and bikepacking epics to trail running, climbing and wild swimming, we love supporting people who inspire others to get outdoors. 

We're not just looking for the fastest, furthest or toughest adventures. Sometimes it's a brilliant idea, an unusual route or an infectious enthusiasm for the slightly daft that gets us excited. 

Sponsorship criteria

Got something planned? Here's what we're looking for.

1. You’re our kind of person

You share our love of the outdoors, our values and sense of adventure. You don't need to be a professional athlete or have thousands of followers. You’re motivated by the joy of outdoor adventure – and want to share it with others.

2. You already love our gear

We want to see our Alpkit or Sonder gear being used on real adventures, doing what it’s designed to do. Tell us what gear your need, why you picked Alpkit or Sonder,and why our gear is right for your adventure.

3. You've got a story worth sharing 

Plotted an unusual route, taking a different perspective, or have a personal mission? Our favourite stories have something about them that makes other people want to get outside and give it a go. 

4. You can bring the adventure to life

Great photography, video, writing or engaging social content. We want to share your story with the Alpkit community, so show us examples of what you can create.

5. You can help us reach new people

Whether you've got a small, engaged community or a large following, we're interested in how your adventure can introduce Alpkit and Sonder and inspire more people to get outdoors.

Support we can offer 

From a single bivvy bag to a full bikepacking set, we can provide gear to help get you out there. The amount of gear we can offer will depend on the nature of your adventure. We tend to offer gear rather than financial support as it enables our support to go further.  

Every partnership is different and we consider what support makes sense for both sides. 

Pitch us your adventure 

Simply email us with the following information:

  • Who you are and why you’re interested in Alpkit or Sonder
  • What adventure you are planning: what, when, where and why?
  • What gear or other support you’re looking for
  • Examples of your content – for example, a link to your socials or content captured on a previous adventure

Be specific, be yourself and give us a reason to get excited. 

Email sponsorship@alpkit.com 

We can't support every adventure, and sometimes we may already be working with someone on a similar project. But we're always interested in hearing a good story. 

Due to the number of requests we receive, we can’t reply to all individually.  

Alpkit Foundation 

If you're looking for support for a community project, charity or environmental cause, head over to the Alpkit Foundation, which supports projects helping people and places thrive outdoors.