
Sonder Ready to Ride Deals — Exclusive to Members
Our Ready to Ride bikes are serviced, set, and good to go — and exclusive to Members.
We regularly refresh our store demo and display fleet, so there’s always something worth checking out: nearly-new, ex-display, exclusive prototypes, and the occasional brand-new build. Every bike is fully inspected, tuned, and guaranteed.
Sonder Ready to Ride Deals — Exclusive to Members
All bikes are boxed and ready to ship from our stores. Stock moves fast — so if something fits, snap it up while you can.
Mountain journal
Grab a brew, kick back and relax with in-depth features, tales of derring-do and Go Nice Place Do Good Things.

Radical Honesty. Our shortcomings and challenges we're facing.
We’re proud of what we’ve done from a sustainability perspective. But it’s what we haven’t figured out yet that keeps...

Closer to home - Trakke joins the Alpkit family
Alpkit, Sonder and Trakke are all designed, developed and tested in Britain and sourced from around the world. We’re proud...
Nature thrives on diversity. So do we.
We’ve never had a gender pay gap which is great but not the whole story.. But that doesn’t mean we...
The First Jacket That's Truly Mine
Inside the collaboration helping Disabled Adventurer Nick Wilson kit up for Yr Wyddfa in his power chair. “I always felt...
Best Buy, Again
We’ve just been named a Best Buy by Ethical Consumer Magazine—and the whole team are chuffed. It’s a big deal...
Peaks, BBQs, and First-Timers: Sonder’s Rideout-Stayout Kicks Off
Picture this: great weather, 30 miles of Peak grit, gravel and a gang of friendly faces. A campsite lit with...
Become a Member
10% Back, Every Time
Get 10% back on full-price gear and 5% on sale items — paid as Discount Dividends twice a year.
Snap. Post. Get £5!
Real stories help real customers. That’s why we reward every photo member review with £5 in Discount Dividends - or £3 without a photo - to spend straight away. No limits. No waiting around — we’ll drop your reward into your account within a few days.
Exclusive Outlet Access
Only Members can shop our Outlet: last-in-the-box finds, past season kit, and Sonder deals that are ready to ride.
Smarter Order Tracking
Track every order in your Members Rewards Account from our warehouse to your doorstep — and view your full purchase history anytime.