We like business. We like building things. We want Alpkit to be a great brand and a great business — the kind of place we’d be banging the door down to join if we didn’t already work here.

That means putting values into structure. And choosing a framework — like B Corp — that holds us to account, even when it’s inconvenient.

We don’t get everything right. But we ask hard questions, treat people fairly, and make decisions that reflect who we are — not just what’s trending.

This isn’t a side project. It’s the whole business, built

Building A Better Business

The Team We're Building

“We have a truly incredible bunch of people who keep giving their all for our amazing business. It is our staff who are our brand ambassadors and bring the energy and uniqueness of our products to life. So as we enter this next year we will continue to support the development and well-being of our team; who will always be the greatest asset Alpkit has.”

Beth Pearce Head of People

Alpkit Volunteer Days

Kindness Is Contagious

Every Alpkit staff member gets paid time to give back — up to five days a year to volunteer, mentor, muck in, or make a difference. No box ticking. No corporate press release. Just humans using their time for other humans.

That might mean helping out at a local school, mentoring someone taking their first steps into work, running a community climbing session, or heading overseas to lend a hand where it’s most needed. Some stay close to home. Others cross borders. All are encouraged to follow what matters to them. s.

Because we believe giving isn’t just financial — it’s practical. Personal. Sometimes muddy. Always meaningful. When people are supported to show up in their communities, something good happens. Bonds strengthen. Ideas spread. Hope multiplies. And the world — if only slightly — tips in a better direction.s.

And if a volcano needs help, well, we’ll pack a bag

GRI Standard Material Topics

Our core commitments

• Increase diversity, equality and inclusivity in our work place

• Treat our staff fairly

• Value-led governance

• Fair and honest prices

• Pay our taxes with no off-shore tax structures

• Responsible brand and marketing

Build a better business

The team we're building

As we've grown so has our incredible team. We created 23 jobs last year. And continued to be a Living Wage Foundation employer.

What we’re proud of

- We have an active Board with two directors representing customers, shareholders and our environmental and ethical policies

- Extended our size range to S to XXL and size 8 to 20

- Made 30% of our product by value here in Britain

- Acquired Trakke Bags and continue to make in Britain

- Continued to be a Living Wage Foundation employer

- Staff took 450 paid volunteer hours to support local projects

- In a year of market disruption, squeezed margins and cost inflation we minimised the price impact on our customers

- Donations to Alpkit Foundation are now almost £1,000,000

- We paid all our taxes with the simplest of all UK-based tax structures

This year we will

- Continue to be a Living Wage Foundation employer

- Aim to reduce salaried staff turnover to pre-pandemic levels and commit to a target of below 10%

- Work to improve gender diversity in our leadership team

- Grow our team training, volunteer days and charity giving scheme

- Recover our operating profits to previous levels

- Maintain our reporting in line with changing regulatory environments and UK Sustainability Disclosure Standards (UK SDS)

Build a Better Business – People & Culture Metrics

Metric 2024 2023 2022 2021 2020 Target
% Board identify as women 0% 18% 25% 25% 25% 40%
% Senior Team identify as women 33% 25% 40% 47% 44% 50%
% Workforce women 40% 40% 42% 45% 43% 50%
% Non-white British 15% 14% 12% 7% 7% 8%
Gender Pay Gap 1.5% -0.3% 1.1% 2.5% 0.9% –%
Highest to lowest pay <7 <7 <7 <7 <6 <10
Jobs created 14 12 33 92 n/a
Staff turnover 23% 31% 28% 13% 13% <10%
Living Wage Foundation pay rate £12.00 £10.90 £9.90 £9.50 £9.30
Pay enhancement above national minimum £1,165pa £998pa £832pa £1,500pa £1,200pa
Volunteer days taken 458 1,098 406 76 n/a
Average Age 39 38 37 35 35