Wanted: Wordsmith

By Kenny Stocker

UPDATE: The deadline for applications has now passed.

We need someone special to help translate our thoughts, actions and ideas into words. You will have to be passionate about delivering great content, with a thorough understanding of our products and how they are used.

We have a relaxed office environment but we work hard. Tea (and coffee for the non-believers) is always to hand, decent music is almost always on but when there is stuff to do, we knuckle down and get on with the job.

If you are interested after reading that, then email your CV, examples of your work and covering letter to kenny@alpkit.com.


Job outline:
The role is multi-faceted, we will need you to research and write web content for our products (descriptions, features & benefits). You will also be working closely with the product, customer support and marketing teams writing and editing news items, generating blog posts and creating engaging articles. Although most of the time we communicate directly with our customers we still like to update others in our small and cheery outdoor sector with news, sales copy, press releases and marketing communications. We like creativity however this needs to be backed up by being awesome at the basics- so we expect you to be able to proof read, validate facts, spell and punctuate in all the correct places (if you haven’t found any in this job description it probably isn’t for you).

Key responsibilities and accountabilities:
Researching, writing & editing descriptions (including features & benefits) for own-brand, sub-brands and third-party products
Working with the Customer Support team to research, write & edit FAQ's
Researching, writing & editing news articles, blog posts and feature articles
Work with the marketing team to researching, write & edit press releases, sales copy & marketing communications
Proof reading: fact-checking, spelling, punctuation & grammar
Working to maintain the company tone-of-voice and ensuring each of our brands are accurately represented
Maintain definitive product spec information sheets for use by the rest of the team - not just the geeky stuff that comes out of the product team
Check specification of new deliveries with current product specs
Maintaining accuracy of current and historic content
Assist in the ongoing efforts to ensure all written content online is search-engine optimised

Creative and engaging writing skills
Meaningful and concise writing, no blah blah blah
Generate content
Ability to research a new sector and write about it like an old hand
Awareness of SEO but not a slave to it
Basic HTML editing, you don’t need to be a programmer
Computer literate with ability to use Word, Excel, & Mac based apps
Fluent in written and spoken English - if you can speak another language we will give you kudos
Understanding of the outdoor sports markets and trends - if you know other stuff that’s ok as well
User / consumer level awareness of outdoor products
Social Media aware

Personal Attributes:
Calm and patient
Assertive / tenacious
Well organised with attention to detail
Excellent communication skills
Strong attention to details
Enthusiastic with a youthful mindset
Adhere to deadlines

Although no formal qualification is a prerequisite a high degree of technical knowledge will be required
Active in outdoor sports (preferred)

2 years commercial copy or content writing experience, ideally for the web and most particularly in an e-commerce environment. Failing this, evidence of your writing skills on submission of your application.

16-20k depending on experience

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